Episode 09 Roundtable

The Real Cost of Rebuilding the Cow Herd

with Zach Hopson, Daniel Unruh & Derek Jackson

Episode 9 · Now streaming

About this episode

Everyone says America needs to rebuild the cow herd, but what does it actually take for a rancher to keep back heifers when the market won't give them confidence?

In this episode, Zach, Dan, and Derek dig into the cattle market volatility and political noise pressuring producers right now. They look at the latest cattle inventory numbers, why heifer retention isn't the same as herd expansion, and dive into the USDA's LRP program.

The conversation then moves past the headlines to the long-term threats to the U.S. beef supply including urban sprawl, the disappearing tallgrass prairie, generational land transitions, and the barriers beginning ranchers face in accessing land and capital.

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