About this episode
In this episode, Derek and Daniel sit down with Ranch Right founder John Haskell to explore the mindset and business principles that help ranchers build more profitable operations. John shares his path from working as a cowboy to studying biology and mathematics and learning from ranchers, scientists, and mentors who shaped how he approaches business. He explains why understanding your financials, recognizing opportunities, and making better management decisions can have a much greater impact than simply working harder or producing more.
The conversation digs into leverage, cash flow, asset allocation, and the difference between optimizing and maximizing a ranching operation. John also explains why small improvements can become significant over time through compounding, and why investing in education may be one of the most valuable decisions a rancher can make. The episode closes with a challenge for listeners to identify where their time, energy, and focus can produce the highest return and put more effort into that opportunity.
In this episode
- John's unconventional path into ranching
- How financials can improve management decisions
- Leverage, cash flow, and asset allocation
- Why optimizing beats simply maximizing
- The power of compounding small improvements
- Investing in education and personal growth
- Finding your highest-return opportunities
Resources & links
Meet John Haskell
John has over 20 years of experience helping ranches become more profitable, starting new ranch businesses, and turning around failing ranches. He now shares his winning recipe through consulting services.
While we all know ranching is hard work, knowing how to do the right work is what makes the hard work pay off. He believes time with family and friends is good for the soul. He enjoys his family time with his loving wife and 3 adorable children. They often love to get outdoors and participate in extracurricular activities.
Connect with John Haskell & Ranch Right
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More episodes
- Episode 1 — The Ranch Rolodex Origin Story
- Episode 2 — Building a Profitable Ranch: How RFP Transformed Our Operations & Our Lives
- Episode 3 — There's No One Way to Ranch, with Toby Holsted
- Episode 8 — Know Exactly What You Want, with the Vision Flight team
- Episode 9 — The Real Cost of Rebuilding the Cow Herd
- Episode 10 — What 10 Years Away Taught a Fifth-Generation Rancher, with Logan Pribbeno
- Episode 11 — Owning Dirt vs. Building a Ranch: A Land Access Discussion
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